AMAZON TITLE GUIDE

How to compress an Amazon product title within a character limit

TitleCut works as an Amazon title character counter, title length checker, and compressor. It does not invent new claims. It allocates limited title space around the brand, attributes, and keywords you choose.

01

Paste the current title

The counter uses Unicode characters, and spaces count toward the budget.

02

Set the real limit

Enter the limit for the target store and product category instead of relying on one universal number.

03

Protect required attributes

Add the brand, size, material, model, or compatibility so compression cannot hide an omission.

04

Review and copy

Compare three variants and verify the count and missing-term warnings before using Seller Central.

OFFICIAL POLICY SUMMARY

Current Amazon title requirements

Amazon announced that, effective January 21, 2025, titles in most categories may not exceed 200 characters. Certain special characters are restricted, and the same word generally cannot appear more than twice. Character limits may still differ by product category and store.

Read the official Amazon announcement
FAQ

What should you know before using it?

What is the maximum length of an Amazon product title?

Amazon applies a 200-character limit to most product categories, but stores and categories can have different requirements. Confirm the limit shown in Seller Central before entering it in the tool.

Can TitleCut guarantee Amazon listing approval?

No. The tool counts characters, detects repetition, and compresses text. It does not access your seller account or live category policy. Amazon's current requirements remain the final authority.

Why not use AI to rewrite the product title?

Rule-based compression is easier to verify. You can see the exact character count, preserved attributes, and omitted terms instead of accepting an unexplained rewrite.

Is my product title uploaded or stored?

No. Every calculation runs in the current browser. No account is required and product titles are not uploaded.